Eben Pagan Videos

If you’re interested in selling eBooks or other
“Information Products” online, then here are a
few tips to make sure you make the most money:

1) Choose a niche where customers have a VERY
strong EMOTIONAL NEED.

Why do most eBooks and other Information Products
fail – and leave the author with nothing to show
for their effort but wasted time?

Because they selected their niche or their topic
based on what they themselves were INTERESTED in
rather than what people were LOOKING FOR.

If you want to make money with your eBook or other
Information Product, then you must choose a niche
that is loaded with buyers who are EMOTIONAL about
their need.

Not “interested.”

EMOTIONAL.

If they’re not feeling a strong emotional drive
to solve a problem or get their desire, then they
won’t be motivated to BUY from you.

2) NARROW your niche – don’t “widen” your niche.

Another reason why most eBooks and Information
Products fail is because the author or creator
wasn’t thinking like a CUSTOMER.

Customers don’t like to buy things that will fix
all their problems.

They like to buy things that will fix their ONE
BIG problem.

If you’ve got sharp back pain, and you want to
buy a book about how to fix it… would you buy a
book called “All About Health”…?

NO WAY.

You’d buy a book that’s SPECIFICALLY about
how to fix back pain.

If you want to learn how to build your own
website for your business… do you go to the
bookstore and buy a book called “Everything
About The Internet And Computers”?

NO WAY.

You buy a book called “How To Build Your Own
Website.”

Most of the time in life, it’s not wise to be
“Narrow Minded.” When you’re choosing your niche
or creating a product, IT IS.

3) Create a high “Perceived value” report or
video – and then GIVE IT AWAY.

As the internet becomes more and more “noisy” -
and customers have more and more options… and
therefore more and more confusion…

…it’s important to CUT THROUGH THAT NOISE.

The best way to do it?

Create something valuable, then GIVE IT AWAY.

Yes, I said give it away.

And don’t just give away any old information.

No. You’re going to want to create a report,
video, teleclass, or other product – and make
it about your BEST STUFF.

Don’t save your “good stuff” for last. Give it
away up front!

When your prospective customer comes to your
website and gets something that’s very, VERY
valuable from you for free – they will then
say to themselves…

“If this is the stuff they’re giving away, then
the product they’re selling must be GREAT.”

That’s why you give away your BEST stuff for
free up front (and make sure you ask your
prospective customers to opt-in to your email
list in order to get your free product!).

>>>WHERE THESE TIPS CAME FROM:

If you like these tips, then do yourself a
favor, and go watch this free video – that
includes a much more in-depth look at these
concepts…

These tips I’ve just shared with you is just
a summary of several techniques that Eben Pagan
teaches in his advanced “GURU” trainings.

In preparation for a new launch he’s doing, he
has put up a brand-new 44-minute video of him
sharing his very best techniques for targeting
a niche, creating a valuable Information Product,
generating traffic and building a list.

Go to this page, opt-in to his list, and you can
literally watch the video for free:

http://bit.ly/4SG1z

If you enjoyed these tips, then you’re really
going to enjoy this video – because you can hear
him explain all the details of how they work.

Go to that page, opt-in, watch the video, and
let me know what you think.